Solutions / Speed to lead
Speed to lead: call every new enquiry in seconds.
The moment a form, ad lead or CRM record arrives, an AI agent rings. If nobody picks up, the flow carries on by WhatsApp, text and email until they book, say no, or ask for a person.
What goes wrong without it.
Leads cool in minutes, not days
People enquire with several firms at once. The one who rings first, while they are still on the page, usually gets the conversation.
Your team can't sit by the form
Enquiries arrive in the evening, at weekends and when everyone is on another call. They wait until morning.
One call, then nothing
Most leads don't answer the first call. Without a second, third and fourth try on another channel, they are simply lost.
How speed to lead works in Unibound.
It is a flow: a diagram of what should happen and when. You can open it, change any step and test it on your own phone before a customer hears it.
An enquiry arrives
From your website form, a Facebook or Google lead ad, your CRM, or the API.
The AI rings within seconds
It asks your qualifying questions in a natural voice, answers from your own material and offers times.
No answer? The flow carries on
A WhatsApp or text straight after, a wait for a reply, an email with the details, a second call the next morning.
Booked, or handed to a person
The appointment is booked and the chasing stops. Anyone who asks for a person lands in your team's queue with the whole history.
Where your people come in.
Some enquiries need a person: a complicated job, a nervous buyer, someone who simply asks. The AI passes them to your team's inbox or call queue with the transcript, so nobody starts from scratch.
Take over, hand back
The AI and your people work the same contacts in one inbox and one call queue.
AI and your teamChange any step
Every path is drawn, not buried in a prompt. Add a branch, a wait or a channel in a minute.
How flows workRules the AI can't bend
Opt-outs, calling hours, daily limits and spend are checked by the system before every call and message.
See the safeguardsQuestions about speed to lead.
How fast does Unibound call a new lead?
Within seconds of the enquiry reaching Unibound. Calls are only placed inside the calling hours you set, checked in the contact's own time zone, so an enquiry at 11pm gets a message straight away and a call in the morning.
What if the lead doesn't answer?
The flow moves to the next step you drew: usually a WhatsApp or text, then a wait for a reply, then an email and another call. It stops the moment they book, opt out or say they are not interested.
Can the AI book appointments?
Yes. The agent can check availability and book through your calendar or booking system, or pass the lead to a person to book if you would rather.
What does it cost per lead?
An AI call costs 16 credits for each started minute, which is 16p, and nothing if nobody answers. A text is 7 credits. On pay as you go, for one user, there is no monthly fee. Plans for teams start at £500 a month.
Read more on this.
Speed to lead: what the research really says, and which statistics are made up
An audit of speed-to-lead statistics: the studies behind the five-minute rule, the figures with no research behind them, and how slowly firms respond.
4 June 20266 min readAI lead follow-up: a playbook for answering every enquiry in under a minute
A playbook for AI lead follow-up: what to ask on the first call, what to send when nobody answers, when a person takes over, and what to measure.
2 July 20265 min readLinear sequences vs branching flows: why a fixed follow-up schedule loses enquiries
Why fixed follow-up sequences and drip cadences lose enquiries, and how a branching flow across calls, SMS, WhatsApp and email works instead.
18 June 20266 min read
Hear it call your own phone
Half an hour. We build a flow for your enquiries and run it against your number.